Choose one:
a) I have started a free muffin giveout for anyone willing to switch to "Balpha" in order to annoy you
b) it is a sophisticate trap to get your attention: you will answer the call to correct their spelling... and they get to ask you whatever was on their mind.
c) search isn't case sensitive, so if searching for "balpha" gives the same results of searching for "Balpha", this means that the spelling is irrelevant. Ergo, either you fix the search or you would look hypocrite by complaining... which means someone outside there wants you to fix the search.