The Grimace Shake is a berry-flavored milkshake sold at McDonald's restaurants in the United States from June 12 to July 9, 2023. The Grimace Shake celebrated the 52nd birthday of Grimace, the purple milkshake-loving character from McDonaldland. The shake was then introduced in Canada, starting on May 14, 2024, for a limited time.
The shake gained popularity on TikTok and YouTube with the #GrimaceShake trend, where users filmed themselves drinking the shake and then finding themselves in ominous, staged situations. McDonald's said they did not orchestrate the TikTok trend but benefited in sales...